minisocial.io
 

The UGC Agency for Ecom Brands 👋

*That's User Generated Content.


We believe that every brand has a story to tell and user generated content is the way to tell it. minisocial.io is a New York, NY-based user generated content agency that facilitates micro influencer campaigns with an emphasis on fully licensed, high-quality creative at scale.

 
 

Why UGC?

Leverage beautiful assets from around the globe.


 
@_tomborges via minisocial.io

@_tomborges via minisocial.io

Social Proof ❤️

Show off your product: in the wild. Leverage content from real people on product pages, emails, print collateral, social, and more.

@janicebeverly via minisocial.io

@janicebeverly via minisocial.io

Amplification 📣

Spread the word: organically. Get your product in front of millions of users a month on the most active social platform in the world.

@oursouthernstory via minisocial.io

@oursouthernstory via minisocial.io

Shopable Social 💰

Social storefront: realized. Say hello to the shortest conversion path for social and a constant supply of product tag-ready content.

@coastal_flicks via minisocial.io

@coastal_flicks via minisocial.io

 

Meet the Micro Influencer

We work with creatives, not #influencers.


Sure, influencers with a large following are great, one of our founders is one.

There’s a rule of thumb in traditional influencer marketing: expect to pay upwards of $2,500 per 100k followers. That means the average influencer with a following of 100k charges $2,500 or more for a single post on their channels, which may leave you wondering—can you get more bang for your buck? We think so.

We partner with micro influencers with a following in the 1-50k neighborhood, building a more well-rounded influencer campaign with 50-1,000+ participants a month, delivering hundreds of thousands or millions of impressions and a pipeline of fully-licensed creative for use across all marketing channels at a cost starting well below a traditional influencer’s rate.

 

Our Process

This is how we do it. 🕺


 
@ianjamesstauffer via minisocail.io

@ianjamesstauffer via minisocail.io

Create the Brief ✍️

Working closely with your team, we put together a comprehensive campaign brief including creative direction, product information, and other relevant info.

@goodandbalanced via minisocial.io

@goodandbalanced via minisocial.io

Scout the Talent 🔭

We’ll take it from here. Our team sources top-notch micro influencers to participate in your campaign then gathers product selection and shipping info.

@supliana via minisocial.io

@supliana via minisocial.io

Deliver the Content 📩

Watch as posts from around the country or all over the globe begin to pop up. We’ll archive them and make files available for use across your marketing channels.

Case Studies

View a few of our campaigns in action.

 

 

@bespokepost

Lifestyle subscription box.

Native Profile.png

@native

D2C personal care brand. 

Alala Profile.png

@alala

Luxury athleisure label.

@derrickder via   minisocial.io

@derrickder via minisocial.io

 

Drop Us a Line

Looking to step up your social game? We'd love to hear from you.